Updated: August 6, 2010
At Everloop we are dedicated to protecting your privacy and handling any personal information we obtain from you with care and respect. This Privacy Policy covers use of information collected by Everloop related to your use of our sites, www.everloop.com any sponsor or partner sites, and our corporate blog.
THIS PRIVACY POLICY WAS LAST UPDATED ON AUGUST 6, 2010.
Everloop includes our integrated partner, Mad Science and includes the madsciencekidsclub.com website, which may operate some or all areas of the Everloop site (collectively, the “Site”).
Everloop is a participant in the Privo Kids privacy certification program. Privo is the first and only infomediary service to be recognized by the Federal Trade Commission (FTC). The Privo Privacy Assurance Program was approved as a Safe Harbor provider under the Children’s Online Privacy Protection Act (COPPA) in August 2004.
If you have questions or concerns regarding this Privacy Policy, you should first review our FAQ, located, here and updated from time to time with additional questions. You may also contact us at info@everloop.com. If you do not receive acknowledgment of your inquiry, or if you inquiry has not been satisfactorily addressed, you should then contact Privo at info@privo.com Privo will then serve as a liaison with the website to resolve and/or respond to your concerns.
Although we acknowledge that no place is completely safe and no online safety measure will work all of the time, we are committed to providing a fun, entertaining, and safe websites for our visitors. We are dedicated to safeguarding personal information collected on the Site. We work hard to ensure that our privacy policy and our information practices adhere to the Federal Trade Commissions Children's Online Privacy Protection Act ("COPPA").
To help ensure a rewarding online experience for our visitors, we provide you with this Privacy Policy that describes the information practices of the Site, including how we collect, use and disclose personal information.
Many portions of the Site may be access without providing any personally identifiable information (“PII”) to us If you determine not to become a member (“Member”), you will be considered a visitor on the site.
You or your child may start the membership process, but in all cases, a parent must complete the registration. A child who starts the membership process will receive a temporary login and email (“Restricted Child Member”), which will be held for 21 days, pending authentication as outlined below. If the Restricted Child Member’s information is not authenticated by a parent or legal guardian (“Parent”), all information collected will be destroyed.
If you choose to allow your child to become a member (“Child Member”), we require you to (1) join as a member, (2) authenticate your identity, and (3) verify your childyou’re your permission to be on the Site. During this process, we will collect and store certain information from you (“Parent Member”) and your child. As described in this Privacy Policy and in our terms of use, we directly collect PII from Members during this process.
CHILD MEMBER INFORMATION
PARENT MEMBER INFORMATION
When a Child Member engages in some of our online activities, including sending email or IM, participating in Voice Chat, contests, video and our “Invite a Friend” service, we may ask Members to provide information that is not personally identifiable, such as first name, age and state or a favorite color. We don’t request addresses, phone numbers or school names. Although there is no foolproof system for protection of PII, Everloop provides filters and live monitoring to limit the users ability to communicate personally identifiable information through these features.
System Emails and posts – On a regular basis, Everloop will email and/or post to all Members information regarding safety, manners and fun facts. Child Members will be able to reply to our content moderators. Parent Members may not participate in any forum or communicate with Child Members on Everloop except through the email service. We may ask Child Members about favorite colors, sports, etc. and Child Members may respond with first name, state and age information. We don’t request a Child Members address or phone number. We will take commercially reasonable measures to delete any personal information that a Child Member may communicate.
Everloop’s "Invite a friend" allows a Child Member to send email or SMS messages to up to friends who are not Child Members telling them about Everloop. We collect a friend’s first name, friend’s email and user’s friend name for the sole purpose of sending this email, but do not store this in a personally identifiable manner. For SMS messages, we collect only the mobile number. Restricted Child Members who have not yet been authenticated by a Parent Member do not have access to any of these features and are not contacted.
A Child Member may use his/her Everloop email address to send messages to other Everloop Child Members and to non-members who have an email address (depending upon what a Parent Member has allowed through the Parent’s use of his/her “Privacy Panel”, which allows a Parent Member to control and monitor certain Child Member activities) Outbound email is permitted to any address and to friends within the network. All incoming email is approved through a parent approved email list maintained in the privacy panel, Restricted Child Members may receive “information only” communications from Everloop content moderators.
Video, writing and photo contests are available to Child Members. Everloop collects only user name, user state and user age for the sole purpose of entering into the contest. All contest material is reviewed to ensure no personally identifiable information is included in the content.
Our Video category, profile and group post features allows Child Members to upload videos. Parents should instruct their Child Members about using safe practices to ensure no PII is revealed in the video. All videos will be reviewed prior to posting and a commercially reasonable effort will be made to ensure no PII is included in the uploaded content.
GENERAL COLLECTION OF NON PERSONAL INFORMATION.
We collect information through technology to make our sites more interesting and useful to you and for various purposes related to our business. For instance, when you come to one of our sites, we collect your IP address. An IP address is associated with the access point through which you enter the internet, and is typically controlled by your Internet Service Provider (ISP), your company, or your university. Standing alone, your IP address is not personally identifiable information. We will use the IP address to assist in populating registration forms. We may use IP addresses to collect information regarding the frequency with which our guests visit various parts of our sites, and we may combine IP addresses with personally identifiable information.
Our Site collects information through a variety of technical methods, including but not necessarily limited to cookies. Cookies are pieces of information that a website sends to your computer while you are viewing the website. Web beacons are small pieces of data that are embedded in images on the pages of website. Cookies, web beacons and other technical methods may involve the transmission of information either directly to us or to another party authorized by us to collect information on our behalf.
Some business partners (such as tracking utility companies) may place cookies on our site. We do not have any access or control of these third party cookies.
We may use the information collected through these technical methods for many purposes, including delivering content, tracking and enhancing our users’ experience on our websites. For example, when you return to one of our websites after logging in, cookies provide information to the site so that the site will remember who you are. We also may use technical methods to analyze the traffic patterns on our websites, such as the frequency with which our users visit various parts of our websites, and third party websites, such as the frequency with which our users visit other websites. In HTML e-mails that we send our users, we may use technical methods for a number of purposes, including: to determine whether our users have opened or forwarded those e-mails and/or clicked on links in those e-mails, to customize the display of banner advertisements and other messages after a user has closed the e-mail, and to determine whether a guest has made an inquiry or purchase in response to a particular e-mail. These technical methods may enable us to collect and use information in a form that is personally identifiable information.
Our Site contains links to other sites whose information practices may be different from ours. Visitors and Members should consult the other sites’ privacy notices, as the sites are not covered by our privacy policy.
Finally, we collect financial information as set out in Sections 1 and 5 of this Privacy Policy. We do not use this financial information for any purpose other than verifying the identity of parents of our child users, and for processing payments to Everloop. The financial information that you enter to purchase a membership is not stored by Everloop, but, instead, is retained by our payments processing vendor for the purpose of processing credit card payments made to Everloop. Our service providers (e.g. credit card processor) are required to use the information shared with them only to fulfill the specific transaction and not for their own promotional purposes.
In addition to the purposes described in Section 1, we may actively collect and use email addresses, Display Names and mobile phone numbers to track usage and to ensure Parent Members and Chld Members are following the site's Terms of Use. In addition, we may use an email address and Display Name to ban a Member temporarily or permanently from the Everloop website if that user engages in inappropriate conduct on the Site (If a Parent Member is banned, we will also disable a Child Member). We may also use email addresses, mobile phone numbers, and Display Names to enable Parents to review PII that their Child Members have submitted to the Everloop websites and to provide notification regarding the Site, such as any future amendments to this Privacy Policy. We also may use information in the aggregate to analyze Site usage, as well as – in some cases -- to offer products, programs, or services either through passive display of such information or via direct communication.
We may disclose information where we are required to do so by law, for example, in response to a court order or a subpoena, or where we disclose information to service providers or other group companies who provide support for the operations of our websites and who do not use or disclose the information for any other purpose. To the extent permitted by applicable law, we also may disclose PII in response to a law enforcement agency's or other public agency's (including schools or children services) request or if we feel that such disclosure may prevent the instigation of a crime, facilitate an investigation related to public safety or protect the safety of a child using our websites, protect the security or integrity of our websites, or enable us to take precautions against liability.
If we sell all or part of our business or make a sale or transfer of our assets or are otherwise involved in a merger or business transfer, we may transfer PII to a third party as part of that transaction, to the extent permitted by applicable law.
In order to keep the cost to Members of using the Site free or low, we do allow third parties to show third party advertising on the Site. In some cases, a Child Member may be shown an advertisement prior to engaging in a selected activity on the Site. The foregoing notwithstanding, we do not provide PII to these advertiser’s or allow third-party advertisers and companies to directly solicit or advertise to our Members, such as through their Everloop email address.
The security and confidentiality of your information is extremely important to us. While there is no definitive or perfect security process, we have made commercially reasonable efforts to implement technical, administrative, and physical security measures to protect guest information from unauthorized access and improper use. When you enter sensitive information, such as your credit card number, on our membership subscription form, we encrypt that information using secure socket layer technology (SSL). Additionally, all user sessions of members are encrypted upon login via SSL.
Any Parent who wishes to have an account and all PII deleted can send an email to customerservice@everloop.com.
From time to time, we review our security procedures in order to consider appropriate new technology and methods. Please be aware though that, despite our best efforts, no security measures are perfect or impenetrable.
As noted in Section 1, during parent registration and child authentication, the parent's full name, email address, credit card billing information including mailing address will be required if the parent chooses to purchase Evercredits for the child user. Credit card information is not stored by Everloop, and, instead, is collected and stored by our payments processing vendor for the purpose of processing payments made to Everloop. That information is safeguarded with appropriate security, and it will not be used for other purposes. Furthermore, our payments processing vendor has agreed to maintain the confidentiality, security, and integrity of the personal and financial information it obtains from the Everloop websites, and only to use this information on our behalf. Our financial institution is bound by all applicable privacy laws relating to the provision of financial services.
Please contact Everloop as provided below if you would like to access the personally identifiable information that we have collected online from you or your child, correct factual errors in such information, request to have this information deleted, or request that we no longer collect or maintain such information.
Please be sure to include your email address and a telephone number where we can reach you. To protect you and your child's privacy and security, we will take reasonable steps to help verify your identity before granting you access to the personal information that we collect and maintain about you or your child.
If you have questions or wish to send us comments about this Privacy Policy, please send an e-mail with your questions or comments to Everloop at info@everloop.com or write us:
Member Services
Everloop, Inc.
9000 Crow Canyon Road, Suite S #240
Danville, CA 94506
Please be assured that any personal information that you provide in communications to the above e-mail and postal mail addresses will not be used to send you promotional materials, unless you so request.
The Internet offers a world of opportunity for children. Your guidance and involvement are essential to help ensure that children have a safe and rewarding online experience. We encourage you to stay involved in and informed about what your child is doing online. Your efforts to instill responsible information practices will help steer your children to age-appropriate sites and will go a long way toward ensuring that your children have enriching experiences online.
The privacy policy set out above is effective as of August 6, 2010, and applies to all information previously obtained by Everloop. We reserve the right to change the privacy policy at our sole discretion. Everloop users will be informed of any such change by us posting a new privacy policy on the websites and the effective date of any change of privacy policy will be clearly marked. As required by law, we will not use personally identifiable information in ways that are materially different from the ones described in this Privacy Policy without also providing notification of such practices and obtaining consent to any such different uses. If we make material changes to this policy, we will notify you by email and by means of a notice on our home page.